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Keurig Inc. has promoted David Manly and Chris Stevens to new positions.
The company appointed David Manly to vice president, general manager of Keurig's away from home and consumer direct divisions. Prior to his new appointment he served for several years as the vice president, marketing of the away from home and direct businesses at Keurig. In his new role Manly will have overall responsibility for both businesses, including sales, marketing, and product development.
Manly joined Keurig in 2002 after more than 20 years of executive experience in consumer goods sales and marketing. He began his career at Procter & Gamble where he was brand manager leading the marketing efforts of food products such as Pringle's Potato Chips, Duncan Hines, and Crisco. After P&G he helped grow the
Boston Whaler boat company and brand in the premium boating segment as director of marketing.
As vice president of sales and marketing of LoJack, he helped lead the company from start-up to become an international gold standard of auto security. He received his BA from DePauw University and his MBA from Purdue University.
Chris Stevens was named to the newly-created role of vice president of corporate relations and customer development. He will assume the responsibility to build the Keurig brand through outreach efforts to the media, key customers, trade associations, and other influencer groups. he will serve as the Keurig company spokesperson and will represent Keurig at major events, including radio shows, business lectures, and trade events. He will also work with the key business owners to build customer development plans, and utilize his extensive network to develop leads to build our business in the away from home channel.
Stevens is one of the original members of the Keurig senior team and has been a significant contributor to the success of the Keurig away from home business. He joined Keurig in 1996 and brought to Keurig more than 20 years of experience in consumer goods, sales and marketing, and general management. After beginning his
sales career at Procter & Gamble, he became president of a subsidiary of Anheuser-Busch. After also serving as divisional manager with A-B, he was executive vice president and general manager for United Liquors before becoming executive director of the Sports Museum of New England.
Stevens received his B.S. from Notre Dame and completed the executive education program at Columbia Business School.
